March 2010
1 post
1 tag
Johnny Depp is Harry Potter?
Back in 8th or 9th grade we all learned the transitive property, you know:
if a = b and b = c then a = c
When you apply that to pop culture something strange happens. Take Daniel Radcliffe, Elijah Wood and The Mad Hatter. In the past, young Daniel and Elijah have been said to look similar. And today, after I saw the cover of entertainment weekly [and really any ad for Alice in Wonderland] it...
February 2010
13 posts
Happy Anniversary - 25 Things
before bra colors, scrabbulous, insulting celebrities (doppelganger week) and Farmville…facebook had [arguably] its first big trend– 25 Things. as a tribute, I dusted off my list:
25 things that may or may not be about me
[originally posted: Sunday, February 8, 2009]
My vision is really good. I have 20/80 vision, cat eyes and I can like see through things.
I invented air so every time...
real time truth trumps premade ads every time.
So toyota keeps putting out these contrived TV spots, hoping that we will believe that they stopped everything to fix their mistakes… it seemed honest, it seemed to be almost believable, that was until the congressional hearings.
You see, when big things happen they tend to hit the airwaves and internet very quickly. in this case, you have TV spots running that are contradictory to the...
holy hollywood stock exchange
wow. 11 years later, HSX is going to start using real money.
I had angelina jolie post hackers and pre-brangelina. I guess I should have kept ‘playing’.
and because I never delete things and have been in the same building for 10 years… here is a screenshot from an online media plan i did in 2001…
and yes, my memory is ridiculous and retains useless information like...
LOST- The Easy Way, not the right way
Lost, I am not pleased with you. It has nothing to do with the smoke monster, the seemingly random lines trying to connect stories, lack of Dharma in season 6, nor the 100 new characters in the final season. Nope, I am not pleased because of your 8 | 7c episodes you are running… you know the pop-up video, cliffs notes edition.
At one point, the thing that made you great was there were two...
Toyota hopes for luck from the Luck Dragon
I am not a fan of the remake rumors. I am not a fan of Toyota holding out on the recall. And I am not really a fan of the casting in this series of ads.
However, I am a fan of the original movie and was [pleasantly] surprised to see Toyota use a screen grab of Falkor the Luck Dragon [from the never ending story] in their commercial.
my reasons why google should pick chicago
Got a tweet from a pretty smart dude asking everyone to “nominate chicago for google’s fiber optic trial (read: really fast internet). because comcast can SUCK IT!!!”
So, go here and do it. If you need reasons why, here are mine- steal away.
Only text, no fun video, if someone makes one, I will resubmit my nomination, feel free to add to the list.
Chicago is a very...
Kia, can you hear me?
Or, was this your plan all along? Your now famous super bowl ad, you refer to as joyride, I now refer to as joyride* [see, asterisks take a little away from it- huh?]
ads now running on TV, post super bowl no longer carry the ‘Built in the USA’ copy [lost dvr’ers check my work if you don’t believe me].
I would like to believe that i hold the power to influence your...
Sock Monkey > Fine Print
I spent most of the Super Bowl believing Peyton had the Saints right where he wanted them and flipping to The Puppy Bowl on Animal Planet. However, I did manage to catch a majority of the ads. A few things I noticed, delivered in the form of a list:
1. Tackling old people is the new punch to the crotch.
Overheard in the brainstorm: “Get it? They tackle people in football, that makes it...
Are Marketers Ruining the Super Bowl?
Over the last few years, the last remaining sacred place for original, agency grown, highly anticipated, super expensive, self-proclaimed talk value, advertising has been compromised. The Super Bowl. Marketers, brands and agencies have turned over the ads– to the people.
We’ve all heard about it, read about it, wrote about it and talked about it. Consumer control. It’s played out in marketing...
DIY Bedbug Detector
Time Magazine has an article about how to build your own bedbug detector/catcher.
I love to celebrate anything MacGyver, except MacGruber- i hate that guy, and this deserves a MacGyver stamp of approval.
Worth checking out, especially if you are going to be staying in a NY hotel anytime soon…
Top 10 Ways Tonight’s Lost is like losing your...
Tonight marked the beginning of the end. It took us a long time to get here. We reached the point of no return. The excitement was all anyone was talking about. Could it live up to the hype? Of course, I am referring to Lost. After watching, I think I liked it. But I won’t really know until I do it again. That got me thinking … what analogy is out there, what obvious analogy is out there, what...
December 2009
3 posts
Facebook Privacy Nonsense aka Chicken Little
Chicken Little: OMG OMG OMG The Sky is Falling!!!!! Facebook is taking all your personal information and sharing it with the world… Hurry! Hurry! Change your settings.
Non-insane Jane: Really? What are they sharing?
Chicken Little: Everything! My mom’s friend’s brother’s sister’s best friend’s cousin posted a link telling me that EVERYONE in the entire world could get my social security...
Suggestions: One for Facebook, One for Twitter.
I like it when things work the way I want them to. I also like when people tell me I am right, I never get enough of that. After spending a considerable amount of time on Twitter and Facebook I have watched updates, changes, complaints, mistakes and promises come-and-go on both properties.
I have plenty of opinions and suggestions, however, because I am going to refrain from making a Top 10 list...
Soccer keeps it real.
I love technology and I love TV and I love live sports. Which is why I can’t believe I am about the type this next sentence, really.
I am happy that FIFA is not evolving with technology during the game. And I love that too.
Off the field, use technology to advance away. Better equipment, better training, better players, better fans.
I digress, back to the technology thing. First, it was...
November 2009
3 posts
taylor swift does vanessa williams...
confession time: i’m erin vogel and i have the sense of humor of a 12-year old boy and the music taste of a 15-year old girl. don’t judge.
based on the above fact about music… i listen to taylor swift, and i did before kanye made it cool to do so. because I also like to look too deeply into everything, i tend to pay attention to the lyrics.
lucky for me, it does not require...
99 is the new 140...
Over the last few months two things have happened to me often:
1. I have had a few clients ask what the best practice is for composing tweets
2. I have had clients and/or other agencies submit pre-populated twitter and facebook copy to be integrated into share features on websites.
One thing is for sure… everyone knows and loves the number 140. I don’t. I like things that make...
Moosejaw coats– so warm you won't need pants?
I would expect this from American Apparel or even a teen focused brands like A&F or Forever 21… but what I don’t understand is why the girl in the Moosejaw ad for winter coats is pantsless??? is she on her way to the hot tub outside the ski lodge?
October 2009
4 posts
4 db's walk into a bar...
… one celebrates a birthday. John Mayer celebrated his 32nd birthday with Jeremy Piven, Seth Meyers and Stephen Dorff #celebritygossipthatmakesmelaugh
The battle of YOU: Bissell: 1, Yahoo!: 0.
A lot has been written about the new Yahoo! campaign. The punch line to the conversations I have had and the posts I have read: Yahoo! missed the mark. This isn’t surprising in hindsight. Especially if you strip it down to the basics.
We are in the age of people, not consumers. Unique people. Diverse people. People who want things they want, personalize what they want, share things they want,...
T.G.I.... F, another re-do.
Well, I guess we can chalk it up to real time optimization. TGIF has now overcome two major consumer backlashes/frustrations with their current Free Burger, Friend Woody campaign.
Instead of hearing over and over on next year’s conference circuit about the hard lessons learned from a social campaign gone awry, we will instead praise TGIF for on-the-fly listening and reacting. Ultimately,...
September 2009
7 posts
Does it help or hurt [and CNN... turn on your...
First: CNN… why must you pick and choose what stories readers can comment on. it seems too easy to turn off the commenting on stories that may get a mix of comments. tsk tsk… you don’t get to pick and choose… Facebook Connect one day, no comments another…
Because you won’t let me comment, i will here.
http://tr.im/AaS8 [read the story for the actual words,...
An open question to Meredith Corporation (and...
I am singling out one company here, but consider it a universal question…
In my past life, one of the most frustrating things about placing online media was deciding if your brand should be placed on a great property even if they site did something anti-consumer/anti-user experience.
Take bhg.com / lhj.com both great sites. Good content, loyal audience, etc. However, at least 3 times...
conflicted...
not sure how i feel about this new website… i curiously clicked on a diet coke ad that offered recipes. i was wondering if i would find recipes like a diet coke float, or sauces that used diet coke as an ingredient. that is not what i found…
http://www.dietcoke.com/cooking-entertaining/
i was greeted by tom colicchio awkwardly and painfully introducing his love for great taste and...
I love venn diagrams almost as much as i love...
pretty acurate. and because you can buy everything on a t-shirt… http://kk.org/ct2/2009/08/social-media-venn.php
My advice... only sit on panels with someone from...
It works out well for everyone.
http://bit.ly/r6N3m
women fired for sending emails in all caps.
fully justified… http://tech.yahoo.com/blogs/null/148175
The Trickle Down Effect...
No, not reganomics… it was the topic of my ad:tech chicago presentation/panel.
The theory is based on watching tactics, campaigns, executions… for many many years … and realizing many trends that brands execute today started in the entertainment category.
it’s true, trust me. Banner ads, video ads, websites… why wouldn’t it hold true in twitter.
Watch what...
August 2009
2 posts
Watching my mom and aunt google themselves… And asking lots of questions. they are kids on christmas- it’s magic.
finally catching up on random pop culture news: bad #wholefoods, #regis is a crazy old man, #kourtney is 30?!? and #IOC = bait and switch
July 2009
2 posts
something to look forward to?
I recently had a realization. I happened to be in the fetal position on my couch, at noon, on a sunday, after a night of being way over-served. I was reprimanding myself. Who the hell did I think I was? Why did i pretend like i was 20? You know, at 20, when you can start drinking at noon, play 3-man or asshole well into the night, cheersing as you watch the sun rise and wake up at 8am and start...
second ahole list...
this list will not contain people. i wish i knew the name of the people that came up with the items in this list. i would sign them up for all sorts of spam, mailing lists and wish bad things upon them.
some may find this list ironic coming from me. i work in advertising and by default, i make up words a lot. I have even been known to fall victim to the inadvertant endorsement of fake words...
April 2009
2 posts
Stop the fighting... Axe did good.
Why can’t we be friends?
Just posted this to an article on adweek.com: http://adweek.blogs.com/adfreak/2009/04/is-the-axe-effect-site-a-pointless-wankfest.html
Why is everyone hating? Did we run out of things to debate? Here are a few topics: “Full page takeovers bad and intrusive online, but networks can parade overlays promoting new shows all over my TV screen? Hypocritical...
March 2009
4 posts
things only time can heal
as i was laying on a table, that resembles one you would find in the back room where one would only go for a shady medical procedure, staring up at a new face, many thoughts came rushing into my head.
the first and most relevant in the moment… i sure hope she doesn’t botch this. see, i moved coupled with the unmentioanable outburst from a friend, i needed to find a new place to wax my...
Inaugural Ahole List
This list will continue to grow. It will take a lot to get off this list, but if anyone does I will be sure to make a big deal about it.
1. Rush Limbaugh. I wish his hearing would have stayed away… you know the man is too lazy to read and write the nonsense he spews, let alone sign language
2. Sarah Palin. Because she is an idiot
3. Will Forte. Stop ruining weekend update. Stop with...
5 tags
what i learned from scurry movies
first, i do not like scary movies. but i was being punished. punishment background: on the plane home from vegas i watched walk hard. well all but 20 minutes. i tell my friend i will finish it and send it back to netflix for her. well 3 weeks later, i have yet to do any of what i said i was going to do. as a punishment bc she did not get her new movies, i got stuck watching a terrible scary...
4 tags
everything i need to know i learned from soccer.
[A little background… I have worked in digital advertsing my whole career, in a digital media agency and at a creative shop. I wrote this with professional relationships in mind, but it application can be applied in many ways to all aspects of life. and yes, soccer is the only sport that works… other sports just don’t have the same rules and structure, sorry basketball and...